AS 91610 · 6 credits · Internal
Conceptual design
Develop a conceptual design considering fitness for purpose in the broadest sense
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This is a Year 13 internal assessment worth 6 credits. You design something (a product, system, or outcome) from concept stage, thinking carefully about whether it truly fits its purpose — not just 'does it work?' but also whether it's socially acceptable, culturally appropriate, sustainable, safe, and ethical. You research the problem, generate and test design ideas, get feedback from real stakeholders, do functional modelling (trying out ideas to see if they work in practice), and end up with a well-communicated final conceptual design that you can explain and justify.
What to do, grades and common mistakes
- ·Research your design context thoroughly, including looking at existing similar products or outcomes and understanding the broader environment your design will exist in.
- ·Generate multiple design ideas and evaluate them against your brief — not just on technical grounds but also considering social, cultural, ethical, sustainability, health and safety, and life-cycle factors.
- ·Do functional modelling — practical testing or prototyping of your developing ideas — to gather real evidence about whether they will work and be accepted.
- ·Collect feedback from stakeholders (real people affected by or involved with your design) and use that evidence to inform your decisions.
- ·Communicate your final conceptual design clearly, using sketches, diagrams, written descriptions, technical drawings, or models.
- ·Explain how your proposed design has the potential to meet your brief in the broadest sense.